Social Deviance, Inequality, and Drug Dealers: A Look Into Appearances, Body Language, and Social Stigmas - Research Paper

Abstract
 
The idea of an individual’s appearance and drug addiction are explored.  Does the media play a role in how we view drug users and dealers?  Does it stereotype them in our minds for us?  Are stereotypes different between the genders?  Do individuals from different age groups have a different idea of what drug users and dealers look like?  Does race play a role in ones view of drug users and dealers?  An in depth survey was used to determine whether these elements played an important role in stereotyping.

 Introduction

Imagine for a moment that you are walking down the street and before you is a man dressed in sloppy clothes, he has long frayed hair, and a large beard.  He stands around six feet tall, his broad features appear to make him look rather bearish, and he is walking towards you.  Do you walk by, hoping he doesn’t bother you?  Approach him and tell him what a disgrace he is?  Or do you cross the street just to avoid even being close to him?

For many individuals, the first or last response would probably be the most realistic.  Why is that?  Do we associate individuals who fit this mold as being a deviant to society?  Are we afraid they might try to mug us?  Beat us up?  Or even try to offer us drugs?  What if this man was a Hispanic, Asian, or even African-American?  Would that make a difference?

Many people, especially young adults, have an assumption that one’s appearance, specifically, that which was mentioned in the opening paragraph, is directly related to drug dealers, users, and other forms of deviants.  Jerry Rubin, founder of the YIPPY movement back in the late ‘60s and 70’s once said that, “Young kids identify short hair with authority, discipline, unhappiness, boredom, hatred of life, and long hair with just ‘letting go.’  Wherever we go, our hair tells people where we stand on Vietnam, lawless campus destructions, and drugs.  We’re living TV commercials for the revolution.  Long hair is the beginning of our liberation from sexual oppression…”[i]

Coming from a man who had the long hair, who had the long facial hair, he was promoting a lifestyle, a revolution against authority.  He was aware that his appearance attracted those who used drugs, and was no doubt approached for them.

Interview

 Steve Clark[ii], a retired FBI agent, who served as an undercover agent in New York City from October of 1974 to January of 1977 was required to be portrayed as what was described earlier.  His fellow agents quickly started referring to him as “The Bear”.  Though undercover to investigate a group entitled FALN, a Puerto Rican terrorist group seeking independence from the United States, he recalls people avoiding him at all costs.           

He always sat alone on the busses and other public transportation systems, individuals would seek refuge from his presence on the other side of the street, drug users were constantly approaching him, and the police, not knowing him as undercover agent, would harass him, all because of his appearance.

“It was towards the end of the hippie era where individuals that looked like me were associated as being drug users.  I knew that, they knew that, and the police knew it.”  He recalls an instance where six police squad cars pulled them over, demanded they get out of the car, and continually asked them who they were and what they were doing.  “It became a pain after a while…You had to be really careful.”

            The media had a big part in portraying this lifestyle.  Everything from news on the television, newspapers, and magazines played a part. Even the film industry had an astounding effect on this negative stigma. 

            However, that was during the ‘60s and the ‘70s.  Does that stereotype that existed then exist today, or has it been reshaped by society and current events?  A survey was constructed to determine what social stigmas are present today.  The full list of questions asked can be found at the conclusion of this article. 

 Analysis of Survey Questions
 
            The survey[iii] that was constructed established people’s stereotypes about drug users and dealers.  Out of the thirty-five surveys sent out, thirty-one were returned and usable data.  There results at first glance seemed chaotic at best, but at a closer look, there seemed to be a distinguishing factor between not only the sexes, but age as well.

Among questions asked were if men who had long unkempt hair, along with facial hair, that wore grumpy clothes were associated with drug users or dealers.  While the younger generation, (Those mainly under the age of thirty) answered that they did not associated that appearance with drug users, women proved to be a little more apprehensive, answering that they would go to great lengths to avoid those who stay clear of those individuals.

The older individuals however did associate that appearance with drug users, hinting that the feelings of this particular stereotype are a generational assumption.  The common thread however was the idea of age of both users and dealers, ranging between twenty-one to thirty years old.

With the rise of Columbian drug imports, and more generally those from Latin America, social stigma on drug dealers especially, but users as well, has shifted from the more traditional stereotypes of Caucasian and African American, to that of Latin culture. 

The last aspect of the survey asked if gender was a deciding factor in stereotyping drug users, and they came back in an overwhelming yes.  Men were heavily seen as drug dealers, while men and women alike were seen as viable users.  The age of users had a much lower age range than dealers as well, showing that users were seen as being between the ages of fourteen to twenty five. 

Theories
 
Theorists have used the labeling theory[iv] in many aspects to prove their stances.  The theory suggests that we label individuals on how they are perceived by the general public.  When an individual is seen walking down the street and is in drab clothes, has long hair, facial hair, and mumbling to himself, we see him as someone who is mentally unstable, and where possibly drugs play an important role. 

Societal Reaction Theory is the idea that “we all… display strange behavior from time to time.  If we do this…and if the agents of social control become aware of these behaviors, we may be seen as having a problem.”[v]

This problem can be viewed as in need of psychiatric help, physical help, to drug addiction.  How we view these individuals is based on our preconceived notions of what is normal and acceptable in human behavior.  Individuals who lived during the Hippie era, may have a strong stereotype of those who appeared were amongst the free love and drug society. 

The stereotype of drug users and dealers is still present in today’s society, but has gone under a reformation.  The media has changed how we view these individuals.   A stigma that belonged to the Caucasians, has shifted to the Latin realms.[vi]
 
Conclusion

We are constantly being shaped by the world around us.  What may be prevalent in today’s society may change dramatically in the next decade.  We see that the social stigmas that existed thirty years ago have less of an effect in the present setting.

Our general appearance is a strong sense of who we are and how we are interpreted by those around us.  How we are seen by others is a major determining factor of how we fit in society.

“Your dress and grooming send messages about you to others and influence the way you and others act.  When you are well groomed and modestly dressed, [you] exercise a good influence on those around you”[vii]
 


[i] Jerry Rubin, founder of the YIPPY movement
[ii] Interview of Steve Clark, a former FBI undercover agent in NYC from 1972 - 1981
[iii] Survey conducted among class peers in the Sociology 3250 class in the fall of 2007.
[iv] Deviance:  The Essentials.  Henry Vandenburgh (pg 98)
[v] Ibid (pg. 70)
[vi] According to survey
[vii] Pamphlet entitled, “For the Strength of Youth.”
 
 

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